Buy grocery e-gift cards and get rewarded

Earn up to $50 in bonus Sobeys e-gift cards.

Get bonus Sobeys e-gift cards when you buy Sobeys e-gift cards as a gift or for yourself! For every $100 of Sobeys e-gift cards you buy in UGO® Wallet between February 4 and February 28, you'll get a bonus $10 Sobeys e-gift card, up to a maximum of $50 in bonus Sobeys e-gift cards per customer.

Sobeys e-gift cards can be used at Sobeys, IGA, Safeway, Foodland, FreshCo, Thrifty Foods, Sobeys Urban Fresh, Sobeys Extra, Price Chopper and Lawtons Drugs locations across Canada.

Offer available between February 4 and February 28, 2021, while supplies last. For every $100 spent on Sobeys e-gift in your UGO Wallet account between those dates, you'll earn a bonus $10 Sobeys e-gift card. Maximum total amount of $50 in bonus e-gift card value per customer.

Bonus $10 e-gift card(s) will be deposited to your UGO Wallet account no later than March 5, 2021. Bonus e-gift card(s) must be claimed no later than March 31, 2021 or it will be removed from your UGO Wallet account and will not be retrievable. Conditions apply1.

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1 UGO Wallet Winter Offer
Terms and Conditions

This promotion is offered and fulfilled by UGO Mobile Solutions, a division of the Toronto Dominion Bank ("UGO," "we" or "us").

Offer Details:

This offer is available to individuals who, between February 4, 2021 and February 28, 2021 ("Campaign Period") become Eligible Participants by completing the steps below under "How to become an Eligible Participant." Subject to the terms and conditions herein, for every $100 spent during the Campaign Period by an Eligible Participant on e-gift cards issued by Sobeys through a valid UGO Wallet account ("e-Gift Card"), that account will be eligible to receive a $10 bonus Sobeys branded e-gift card ("Bonus Card"). Eligible Participants may purchase through a UGO Wallet account any number of eligible Sobeys e-Gift Cards up to a maximum total qualifying amount of $500, with a resulting maximum aggregate total of $50 ("Maximum Bonus") in Bonus Cards issued.

Maximum Bonus applies: (a) per person regardless of whether an individual owns more than one smartphone; and (b) per smartphone regardless of whether multiple individuals use the same smartphone. UGO reserves the right to require individuals to verify their eligibility prior to fulfillment if necessary. Offer void where prohibited by law.

How to become an Eligible Participant:

To become an Eligible Participant, you must:

1) Have a valid UGO Wallet account; and

2) Purchase a cumulative minimum of $100 in Sobeys e-Gift Card(s) in the UGO Wallet app.


Bonus Card(s) will be fulfilled in the Eligible Participant's valid UGO Wallet account between February 5 and March 5, 2021. Eligible Participant must claim the Bonus Card(s) in order to use them. Bonus Card(s) that is/are not claimed by March 31, 2021 will automatically be removed from the Eligible Participant's valid UGO Wallet account and will not be retrievable. Eligible Participants must keep the UGO Wallet app on their smartphone until they have claimed and redeemed the Bonus Card(s). Once claimed, the Bonus Card(s) will not expire. No hard copy of the Bonus Card(s) will be provided.

General Terms:

UGO may, at its discretion, change, extend, limit, suspend, or withdraw this offer at any time and without notice. This offer is not assignable or transferable and may not be redeemed for cash

UGO reserves the right to disqualify from participation in the offer any individual who does not comply with these Terms and Conditions.

Use of an e-Gift Card or Bonus Card is governed solely by the terms and conditions as provided by the merchant of such e-Gift Card or Bonus Card generally available on the merchant's website, as well as any terms and conditions that govern your use of UGO Wallet. For information on how to check the balance of the e-Gift card or Bonus Card, please contact the issuing merchant or visit the issuing merchant's website. Eligible Participants are responsible for any applicable taxes or any costs or expenses associated with the use or redemption of the e-Gift Card or Bonus Card.

Further, by becoming an Eligible Participant you release and discharge UGO, its affiliated companies, advertising agencies, fulfilment and promotional partners and their respective officers, directors, shareholders, employees, agents and subcontractors (collectively the “Released Parties”) from all liability or damages that may arise out of your participation in the offer or your acceptance, use, inability to use, or misuse of either an e-Gift Card or a Bonus Card.

The Released Parties are not responsible for and shall have no liability for any unavailability, interruption or failure of any computer, mobile device, software, hardware, network, telecommunications or internet provider, or website or any other occurrence outside of the control of the Released Parties that in any way impacts or affects UGO’s ability to provide or fulfill the offer.